Freenex is a Lebanese Company that sells tissue papers. Sneezers , a series of pocket-sized paper tissue packages for people between 16 to 26 years old, is a new line issued by Freenex. Studies show that people of these age groups (16-26) are most likely to feel embarrassed from their sneezes in public, so Sneezers aims to find sarcasm in each person’s sneeze through sarcastic illustrative packages that show the sneeze in action. The Sneezers series are a series of 5 different types of sneezers:
The Let it Outer, The Serial Sniffer, The Paranoid Examiner, The Mousey Sneezer and The Ceaseless Sneezer.
The project brief required from the students to pick a Lebanese product and redesign the pack so it becomes more appealing to its intended audience.
Packaging, Fall 2019
July 25, 2021